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Session

Journey of creating an internal Network of Intelligence within Daikin Europe Group

Solution Study

Thursday, October 05

02:30 PM - 03:00 PM

Live in Berlin

Less Details

One of the core values of Daikin is continuous improvement, which is also crucial for the company’s market intelligence activities. The goal for the project discussed in this case study was to transform Daikin’s competitor and market monitoring efforts into a group wide Network of Intelligence.

In this presentation you will learn:

  • Challenges that our organization was facing in terms of market intelligence processes
  • Why we decided to start a project of creating an enterprise intelligence network
  • Our journey: from choosing the right tool to convincing others to join the project
  • What we have already gained from this network and how we are planning to develop it further

Speaker

Zofia Obigowska

Strategic Planning Officer, Daikin Europe
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Company

Daikin Europe

Air is essential to our existence. At Daikin, it is our mission to make the air we breathe and live in the best possible air. Daikin Europe, founded in 1973, is the leading provider of heating, cooling, ventilation, air purification and refrigeration technologies. With our 13,700 employees we develop a broad portfolio and turnkey solutions for residential, commercial and industrial settings in Europe, Middle East and Africa. This wide range of innovative products is not only designed to improve the health and well-being of users, but also to reduce the environmental impact of the heating and cooling industry. By 2050 Daikin aims to be carbon neutral throughout the full life cycle of its products and solutions. Kodawari (こだわり in Japanese) is the pursuit of perfection and devotion to craft. This mindset has been at the heart of every new step taken so far on our journey, and will be our driving force for a healthier planet.
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